L'Oreal Professionnel SE Absolut Repair Molecular Shampoo 300ml
When hair is damaged, its internal structure made up of peptides begins to break down. The result? Weak, overly elastic strands that lack movement and strength. Traditionally, repairing this kind of deep damage has been nearly impossible, as peptides are too large to be reabsorbed by the hair fibre. But now, for the first time, L'Oreal Advanced Research has cracked the code. By breaking peptides down into smaller components and delivering them into the fibre separately, they're able to reassemble inside the hair rebuilding its molecular structure from within. This breakthrough technology is suitable for all damaged hair types, whether natural, colour-treated or lightened.
For lasting hydration
For repair & strength
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Product details
When hair is damaged, its internal structure made up of peptides begins to break down. The result? Weak, overly elastic strands that lack movement and strength. Traditionally, repairing this kind of deep damage has been nearly impossible, as peptides are too large to be reabsorbed by the hair fibre. But now, for the first time, L'Oreal Advanced Research has cracked the code. By breaking peptides down into smaller components and delivering them into the fibre separately, they're able to reassemble inside the hair rebuilding its molecular structure from within. This breakthrough technology is suitable for all damaged hair types, whether natural, colour-treated or lightened.
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What is it
When hair is damaged, its internal structure made up of peptides begins to break down. The result? Weak, overly elastic strands that lack movement and strength. Traditionally, repairing this kind of deep damage has been nearly impossible, as peptides are too large to be reabsorbed by the hair fibre. But now, for the first time, L'Oreal Advanced Research has cracked the code. By breaking peptides down into smaller components and delivering them into the fibre separately, they're able to reassemble inside the hair rebuilding its molecular structure from within. This breakthrough technology is suitable for all damaged hair types, whether natural, colour-treated or lightened.
